Higgins backs Park

Hawkes Bay sports park

Higgins today announced an extension of their sponsorship to the Hawke’s Bay Regional Sports Park with a commitment of $50,000 per year for the next five years totalling $250,000.

Sports Park Chairman Rex Graham said Higgins had been a long term supporter of the Park. “Higgins has backed us from day one including during the global financial crisis when funding was hard to come by. The Park wouldn’t exist, in the form that it does, without their support,” he said.

Higgins CEO, David Geor, said Higgins liked what the Park stood for and was happy to continue its support. “As a company, we embrace family values and the Sports Park had 250,000 people users last year – most of them were kids playing sport, supported by their parents. It’s a vibrant place and we are very pleased to have played our part,” he says.

“Cost is a barrier to partaking in sport so we need to keep fees low. We can only achieve this with financial support from sponsors like Higgins. In fact, most of our revenue comes from our sponsors and Hastings District Council,” says Park CEO Jock Mackintosh.

Higgins involvement in the Hawkes Bay goes back to 1971 when Pat Higgins had the vision to invest in the purchase of Belspray Asphalts and a Bitumen Marine terminal at the Port of Napier. Today we have in excess of 130 Hawke’s Bay staff. Over this time Higgins has made significant investments in the region with the expansion of our Contracting operation and our bitumen handling facility at the Port of Napier which now distributes bitumen to the Hawkes Bay region and the lower North Island.